Intombi Stoann Afrika is one of the Missionvale designers who will exhibit their talent at the business expo taking place at the Missionvale Care Centre.

Photo: Supplied

The proverb, give a man a fish and you will feed him for one day, but teach him to fish and you will feed him for a lifetime is a theory that holds merit.

This is the philosophy which Missionvale Care Centre has adopted to break the cycle of poverty in one of the poorest townships in the metro.

To this end, a business expo will be held at the centre on Tuesday, July 18, to celebrate Mandela Day.

Informal business owners from Missionvale and its surroundings will have space to showcase and sell their goods or promote their skills and services.

Local, established enterprises are invited to the expo to foster collaboration between them and informal traders, providing a unique opportunity to share knowledge and skills and ongoing mentorship.

Mentoring may include transferring knowledge and skills about sales, marketing, employee management, financial literacy, technology and compliance.

Linda van Oudheusden, marketing manager at the Missionvale Care Centre, said that Mandela Day typically includes a host of corporate companies who spend 67 Minutes on food preparation for the Missionvale community or they get involved in the maintenance of the centre.
In creating a more sustainable impact, we are inviting local, established businesses to join us in this unique venture and make a meaningful contribution towards growing the township economy and alleviate poverty.

Marketing Manager at the Missionvale Care Centre, Linda van Oudheusden

She added that Missionvale has many small businesses, but they lack the expertise and resources to help them formalise their businesses and improve their market reach.

Informal traders and established businesses who wish to form part of this venture can contact the centre by emailing info@missionvale.org.za.

Find more information on the Missionvale Care Centre Instagram and Facebook platforms.

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