Locals are invited to step-up for a worthy cause when Flip-Flop Day returns on Friday 20 February.
The national campaign, led by CHOC Childhood Cancer Foundation, encourages individuals, schools and workplaces to buy a R10 sticker and wear flip flops in solidarity with families affected by childhood cancer.
“This fun campaign carries a serious message, that no family should walk the childhood cancer journey alone,” said Hedley Lewis, CEO of CHOC.
“A small action, such as purchasing a R10 sticker, enables CHOC to provide practical, emotional and educational support when families need it most.”
The funds raised deliver vital services, including safe accommodation near treatment centres, transport assistance, psychosocial support and educational programmes to help children continue learning during treatment.
The campaign demonstrates how collective participation translates into practical support: • 20 stickers can cover a child’s monthly transport costs to treatment.
• 30 stickers fund a CHOC Carebag with essential items and parent handbook for newly diagnosed families
• 60 stickers provide one night’s accommodation at a CHOC House for a child and caregiver
Participation is simple: buy a R10 Flip Flop Day sticker from CHOC or Tekkie Town nationwide, wear your stickers and flip flops on 20 February, and encourage others to join.
Share photos using #FlipFlopDay26 to spread awareness.
The campaign is supported by key partners including Tekkie Town (retail partner), The Courier Guy (logistics), Ipanema (product partner), and OUTsurance, ensuring nationwide reach and maximum impact.
For more information Flip-Flop Day or the CHOC Childhood Cancer Foundation visit www.choc.org.za.
