Bronwyn Wessels, a photographer from Somerset West, has been crowned the Face of Helderberg for 2024 by Miss Helderberg.
She plans to use her new title to shine a light on important causes, particularly supporting local charities such as the Somerset West Night Shelter.
Wessels, who grew up in Gordon’s Bay, was selected from a group of contestants who entered by submitting five photos to the Face of the Helderberg competition. Judges Abri Kruger, Eloise Chamion and Diane Nel chose her as the winner in December.
“I was caught off-guard when I was selected because I was hesitant to enter the competition at first,” the 26-year-old recalled. “But when I found out the competition aimed to help the Somerset West Night Shelter, I jumped at the chance.”
The main objective of the competition was to raise funds for the night shelter and Plus One Foster Care, which Wessels felt passionate about supporting.
As a photographer she wanted her submission to reflect her authentic self.
“I chose photos that best represented the ‘real’ me, rather than a ‘dollied-up’ version.”
One of the images Wessels submitted was of her holding her camera in front of her Christmas tree, a choice that felt fitting as the announcement was made in December.
On Friday 13 December she was announced as the winner via the Miss Helderberg Facebook page.
As part of her prize she received R2 000 from MultiNet, finishing and deportment lessons from Ace Models, and a photoshoot by Abri Kruger, with make-up by Eloïse Professional Makeup Academy & Artistry and hair by Dapper Salon.
“It was a bit intimidating being on the other side of the camera,” Wessels admitted.
For her, winning the competition was not only about personal recognition but also about giving back.
“Winning was nice, but for me it was more about contributing to an organisation that needs the funds. It felt as if I was giving my tithe.”
Looking ahead, Wessels is excited to use the platform to raise awareness for causes that matter most to her. “When people see my face, I want them to realise the importance of giving back to the community.”
