The Good Life Show will collaborate with the SA Chefs Association for its 2024 shows. The events will take place at the Cape Town International Convention Centre (CTICC) in Cape Town from 31 May to 2 June.
Visitors can look forward to discovering, tasting and purchasing hundreds of innovative and high-quality food, drink, and sustainable living products. The shows will feature top chefs and mixologists giving live demonstrations, premium interactive experiences, exclusive industry networking opportunities, unique wellness activities and a variety of engaging talks.
This premier event aims to inspire individuals interested in food, health, wellness, the environment or conscious living as well as professionals in the retail, restaurant, hotel and hospitality sectors, including local distributors and exporters seeking innovative and high-quality products.
The SA Chefs Association, which celebrates its Golden Jubilee anniversary (50 years) in 2024, will curate and host the “Tasting the Future” talks at the Good Life Show. This section will showcase a range of engaging talks and panel discussions led by culinary experts, top nutritionists, dieticians as well as health and sustainability specialists.
The aim is to inform, motivate, and exchange innovative insights that are shaping the future of food and the food industry.
Topics will cover sustainable cooking, best agricultural practices and tips on caring for the environment, among others. Not only will these live talks be a great opportunity for the speakers to engage with the audience, but audience members will also be given the unique opportunity to talk to and interact with the experts. Entrance to these informative talks at the show is free.
The SA Chefs Association will also be actively involved in other exciting parts of the overall show. . “Plant-Based Chef of the Year”: SA Chefs Association will run an exciting plant-based Chef of the Year cooking competition at the Good Life Show, at which four winners will be chosen, two from Cape Town and two from Johannesburg. There will be Junior and Senior winners, and the winners will also win a coveted place in the 2028 Culinary Olympics team.. SA Chefs Association Pavilion: The organisation will also have a pavilion of stands where some of its members will answer questions and generally interact with the show’s visitors. . The Good Life Kitchen: SA Chefs will play a key role in curating the chef’s line-up and culinary support teams. The Good Life Kitchen is one of the star attractions of the show, featuring top local and international chefs who will demonstrate how to create a variety of exciting, versatile, healthy, and delicious sustainable recipes.
As a non-profit organisation the SA Chefs Association represents the interests of chefs, cooks, and caterers, and has a strong focus on skills development within the culinary industry.
Tickets are on sale at Quicket.



