{"id":298458,"date":"2026-03-04T16:26:45","date_gmt":"2026-03-04T14:26:45","guid":{"rendered":"https:\/\/novanews.co.za\/peoplespost\/?p=298458"},"modified":"2026-03-04T16:26:49","modified_gmt":"2026-03-04T14:26:49","slug":"western-cape-showcases-export-power-at-global-buyers-event","status":"publish","type":"post","link":"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/","title":{"rendered":"Western Cape showcases export power at global buyers event"},"content":{"rendered":"\n

With the world\u2019s eyes on the Western Cape the Made in the Cape event again proved why it is a powerhouse of global trade connection and opportunity.<\/p>\n\n\n\n

The event, the flagship trade event of Wesgro<\/a>, the official Tourism, Trade and Investment Promotion Agency for the Western Cape, connects international buyers to the province’s exporters of goods and services. <\/p>\n\n\n\n

It took place from Monday 2 to Wednesday 4 March at the Cape Town International Convention Centre.<\/p>\n\n\n\n

Playing host to more than 30 international buyers, it showcased quality and sustainably-produced goods and services, many of them trusted brands, across key sectors. <\/p>\n\n\n\n

The event fostered trade and investment opportunities and built business partnerships through B2B (business to business) facilitation and networking sessions.<\/p>\n\n\n\n

To date, the programme boasts 1 290 verified exporters, 8 399 listed products and services, and 761 registered international buyers across 80 countries.<\/p>\n\n\n\n

Ivan Meyer, Western Cape Minister of Agriculture, Economic Development and Tourism, said in his keynote address today, that the programme’s purpose is to grow the economy and create more jobs.<\/p>\n\n\n\n

\u201cFor example, if we have a 5% increase in agricultural exports, we immediately generate 22 900 new jobs. This is an opportunity where we bring the world to Cape Town and our products into the rest of the world.<\/p>\n\n\n\n

\u201cThis is a buyer\u2019s programme, people come here because they know the quality of our products and we are ready to export our products to many parts of the world,” explained Meyer. <\/p>\n\n\n\n

The minister said the event continues to grow.<\/p>\n\n\n\n

\"Made
Cape exporters link with global buyers at flagship trade event. Photo: Kaylynne Bantom<\/figcaption><\/figure>\n\n\n\n

\u201cWe have also established a Cape Trade Portal with thousands of products and businesses registered on the portal. It is a digital platform for people to showcase the products that we can export into the rest of the world.\u201d<\/p>\n\n\n\n

Meyer explained how beneficial such an event is for local producers.<\/p>\n\n\n\n

\u201cWe have export promotion seminars to prepare local producers for the export market. We know export is a tricky business, that it\u2019s not easy to export products, and this is why we prepare people through training, support, technical assistance and financial assistance to showcase their products on trade shows around the world.\u201d<\/p>\n\n\n\n

Meyer said over the past five years the Western Cape accounted for 90% of jobs created in South Africa.<\/p>\n\n\n\n

\u201cWe believe in export-led growth, but for that you need solid infrastructure\u2026 If you want to grow the economy through you must make sure you have the best infrastructure, which is what we are trying to do in the Western Cape.\u201d<\/p>\n\n\n\n

James Vos, Mayco member for Economic growth, reaffirmed the City\u2019s commitment to strengthening export growth and supporting local manufacturers in accessing international markets.<\/p>\n\n\n\n

He highlighted the importance of practical platforms that connect producers directly with buyers, noting that sustainable economic growth is built on real transactions and long-term trade relationships.<\/p>\n\n\n\n

Vos further outlined the City\u2019s broader efforts to strengthen the business ecosystem, including the advancement of a new Manufacturing Support Policy and a formalised Business Support Policy.<\/p>\n\n\n\n

He said these initiatives focus on improving industrial areas, supporting energy resilience, reducing red tape and equipping businesses with the tools they need to scale and compete globally.<\/p>\n\n\n\n

\u201cOur objective is clear: to create the right conditions for businesses to grow, expand into new markets and create jobs, and to see more Cape products earning their place on shelves around the world.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

With the world\u2019s eyes on the Western Cape the Made in the Cape event again proved why it is a powerhouse of global trade connection and opportunity.<\/p>\n","protected":false},"author":59,"featured_media":298459,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_linkdex":"","_yoast_wpseo_content_score":"30","_yoast_wpseo_inclusive_language_score":"90","_yoast_wpseo_is_cornerstone":"","_yoast_wpseo_canonical":"","_yoast_wpseo_opengraph-title":"","_yoast_wpseo_opengraph-description":"","_yoast_wpseo_opengraph-image":"","_yoast_wpseo_opengraph-image-id":"","_yoast_wpseo_twitter-title":"","_yoast_wpseo_twitter-description":"","_yoast_wpseo_twitter-image":"","_yoast_wpseo_twitter-image-id":"","newspack_ads_suppress_ads":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","_crsspst_to_novanewscoza":false,"_crsspst_to_novanewscozabloemnewsexpress":false,"_crsspst_to_novanewscozacityvision":false,"_crsspst_to_novanewscozadistrictmailhelderberg":false,"_crsspst_to_novanewscozaeikestadnuus":false,"_crsspst_to_novanewscozahermanustimes":false,"_crsspst_to_novanewscozakomani-karoo":false,"_crsspst_to_novanewscozakougaexpress":false,"_crsspst_to_novanewscozamthathaexpress":false,"_crsspst_to_novanewscozanoordkaapbulletin":false,"_crsspst_to_novanewscozapaarlpost":false,"_crsspst_to_novanewscozapeexpress":false,"_crsspst_to_novanewscozaswartlandgazette":false,"_crsspst_to_novanewscozatygerburger":false,"_crsspst_to_novanewscozaudexpress":false,"_crsspst_to_novanewscozavistanews":false,"_crsspst_to_novanewscozavrystaatkroon":false,"_crsspst_to_novanewscozaweskusnuus":false,"_crsspst_to_novanewscozaweslander":false,"_crsspst_to_novanewscozaworcesterstandard":false,"_EventAllDay":"","_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":"","_EventShowMapLink":"","_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":"","_EventVenueID":"","_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":"","_VenueShowMapLink":"","_application":"","_batch_id":"","_company_name":"","_company_tagline":"","_company_twitter":"","_company_video":"","_company_website":"","_custom_id":"","_EventDuration":"","_EventOrigin":"","_EventTimezoneAbbr":"","_featured":"","_filled":"","_job_expires":"","_job_location":"","_media_credit":"","_media_credit_url":"","_menu_item_menu_item_parent":"","_menu_item_object":"","_menu_item_object_id":"","_menu_item_target":"","_menu_item_type":"","_menu_item_url":"","_menu_item_xfn":"","_navis_media_can_distribute":"","_navis_media_credit_org":"","_OrganizerOrigin":"","_provider":"","_pum_built_in":"","_pum_default_theme":"","_pum_form_conversion_count":"","_remote_id":"","_remote_name":"","_remote_position":"","_report_frequency":"","_report_reference_dates":"","_send_attempts":"","_site_id":"","_sitemap_exclude":"","_sitemap_frequency":"","_sitemap_priority":"","_source_url":"","_subscription_period":"","_subscription_period_interval":"","_subscription_price":"","_tec_slr_enabled":"","_tec_slr_layout":"","_template_type":"","_ticket_end_date":"","_ticket_start_date":"","_tribe_aggregator_allow_multiple_organizers":"","_tribe_aggregator_content_type":"","_tribe_aggregator_file":"","_tribe_aggregator_finalized":"","_tribe_aggregator_hash":"","_tribe_aggregator_import_id":"","_tribe_aggregator_import_name":"","_tribe_aggregator_interactive":"","_tribe_aggregator_origin":"","_tribe_aggregator_post_status":"","_tribe_aggregator_preview":"","_tribe_aggregator_source_name":"","_tribe_aggregator_type":"","_tribe_default_ticket_provider":"","_tribe_hide_attendees_list":"","_tribe_rsvp_for_event":"","_tribe_ticket_capacity":"","_tribe_ticket_header":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":"","_tribe_ticket_version":"","_type":"","_VenueOrigin":"","_wp_attachment_context":"","_wp_attachment_image_alt":"","_wp_font_face_file":"","_wp_old_date":"","_yoast_wpseo_estimated-reading-time-minutes":"3","_yoast_wpseo_focuskeywords":"","_yoast_wpseo_focuskw_text_input":"","_yoast_wpseo_keywordsynonyms":"","_yoast_wpseo_primary_block-catalog":"","_yoast_wpseo_primary_category":"1","_yoast_wpseo_primary_job_listing_type":"","_yoast_wpseo_primary_nova_retailer":"","_yoast_wpseo_primary_publication":"","_yoast_wpseo_primary_tribe_events_cat":"","_yoast_wpseo_videositemap-duration":"","_yoast_wpseo_videositemap-rating":"","_menu_item_classes":[],"_tribe_modified_fields":[],"_wp_attachment_backup_sizes":[],"_wp_suggested_privacy_policy_content":[],"_yoast_post_redirect_info":[],"_yoast_wpseo_video_meta":[],"activation_date":"","archive_insertion_is_repeating":"","archive_insertion_posts_count":"","article_feature_media":"","article_feature_type":"","article_main_image_caption":"","article_media_icon":"","article_template":"","author_byline":"Kaylynne Bantom","background_color":"","block_editor":"1","byline":"","cmplz_hide_cookiebanner":"","competition_end_date":"","contact_advertise_email":"","contact_advertise_phone":"","contact_editorial_email":"","contact_general_email":"","contact_general_phone":"","contact_office_hours":"","contact_physical_address":"","enabled":"","featured_image_custom_caption":"","featured_video_url":"","fields":"","font_body":"","font_header":"","frequency":"","headline":"","hide_border":"","icon":"","is_wp_suggestion":"","issuu_download_url":"","issuu_embed_url":"","language_version_url":"","large_border":"","name":"","nm_contact_name":"","nm_contact_number":"","nm_date_lost":"","no_overlay_background":"","node-url":"","obituary_born_date":"","obituary_died_date":"","obituary_memoriam_text":"","origin":"","overlay_color":"","overlay_opacity":"","overlay_size":"","placement":"","plural_label":"","post_author":"","post_id":"","post_language":"en","secret-key":"","sponsored_utm_campaign":"","sponsored_utm_content":"","sponsored_utm_medium":"","sponsored_utm_source":"","sponsored_utm_term":"","start_date":"","utm_suppression":"","video_embed_url":"","wp_pattern_sync_status":"","data_version":[],"enclosure":[],"pongrass_image":[],"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_newspack_byline_active":false,"_newspack_byline":"","newspack_content_restriction_is_exempt":false,"scaip_prevent_shortcode_addition":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[67,1],"tags":[7904,91],"newspack_spnsrs_tax":[],"publication":[],"class_list":["post-298458","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-news","tag-local-stories","tag-top"],"yoast_head":"\nWestern Cape showcases export power at global buyers event | People's Post<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Western Cape showcases export power at global buyers event\" \/>\n<meta property=\"og:description\" content=\"With the world\u2019s eyes on the Western Cape the Made in the Cape event again proved why it is a powerhouse of global trade connection and opportunity.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/\" \/>\n<meta property=\"og:site_name\" content=\"People's Post\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PeoplesPostNewsPaper\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-04T14:26:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-04T14:26:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/03\/ZkbWesgro-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kaylynne Bantom\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@thepeoplespost\" \/>\n<meta name=\"twitter:site\" content=\"@thepeoplespost\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kaylynne Bantom\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/western-cape-showcases-export-power-at-global-buyers-event\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/western-cape-showcases-export-power-at-global-buyers-event\\\/\"},\"author\":{\"name\":\"Kaylynne Bantom\",\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/#\\\/schema\\\/person\\\/3f9010b87b86f037ed141e25317f532a\"},\"headline\":\"Western Cape showcases export power at global buyers event\",\"datePublished\":\"2026-03-04T14:26:45+00:00\",\"dateModified\":\"2026-03-04T14:26:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/western-cape-showcases-export-power-at-global-buyers-event\\\/\"},\"wordCount\":569,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/western-cape-showcases-export-power-at-global-buyers-event\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/ZkbWesgro-2.jpg\",\"keywords\":[\"Local Stories\",\"Top\"],\"articleSection\":[\"Business\",\"News\"],\"inLanguage\":\"en-ZA\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/western-cape-showcases-export-power-at-global-buyers-event\\\/#respond\"]}],\"copyrightYear\":\"2026\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/western-cape-showcases-export-power-at-global-buyers-event\\\/\",\"url\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/western-cape-showcases-export-power-at-global-buyers-event\\\/\",\"name\":\"Western Cape showcases export power at global buyers event | People's Post\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/western-cape-showcases-export-power-at-global-buyers-event\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/western-cape-showcases-export-power-at-global-buyers-event\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/ZkbWesgro-2.jpg\",\"datePublished\":\"2026-03-04T14:26:45+00:00\",\"dateModified\":\"2026-03-04T14:26:49+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/western-cape-showcases-export-power-at-global-buyers-event\\\/#breadcrumb\"},\"inLanguage\":\"en-ZA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/western-cape-showcases-export-power-at-global-buyers-event\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-ZA\",\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/western-cape-showcases-export-power-at-global-buyers-event\\\/#primaryimage\",\"url\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/ZkbWesgro-2.jpg\",\"contentUrl\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/ZkbWesgro-2.jpg\",\"width\":2560,\"height\":1707,\"caption\":\"Ivan Meyer, Western Cape Minister of Agriculture, Economic Development and Tourism, made a keynote address. Photo: Kaylynne Bantom\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/western-cape-showcases-export-power-at-global-buyers-event\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Western Cape showcases export power at global buyers event\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/#website\",\"url\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/\",\"name\":\"People's Post\",\"description\":\"To Inform, Engage and Empower Local Communities\",\"publisher\":{\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-ZA\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/#organization\",\"name\":\"Peoples Post\",\"url\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-ZA\",\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/peoples-post-site-icon.png\",\"contentUrl\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/peoples-post-site-icon.png\",\"width\":512,\"height\":512,\"caption\":\"Peoples Post\"},\"image\":{\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/PeoplesPostNewsPaper\",\"https:\\\/\\\/x.com\\\/thepeoplespost\",\"https:\\\/\\\/www.instagram.com\\\/peoplespostnewspaper\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@peoplespostnewsCPT\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/#\\\/schema\\\/person\\\/3f9010b87b86f037ed141e25317f532a\",\"name\":\"Kaylynne Bantom\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-ZA\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/766d03fb84279b7bef6ef8a64e66d17497687acb6c9ddd2476609bf83c1ca871?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/766d03fb84279b7bef6ef8a64e66d17497687acb6c9ddd2476609bf83c1ca871?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/766d03fb84279b7bef6ef8a64e66d17497687acb6c9ddd2476609bf83c1ca871?s=96&d=mm&r=g\",\"caption\":\"Kaylynne Bantom\"},\"url\":\"https:\\\/\\\/novanews.co.za\\\/peoplespost\\\/author\\\/kaylynne-bantom\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Western Cape showcases export power at global buyers event | People's Post","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/","og_locale":"en_US","og_type":"article","og_title":"Western Cape showcases export power at global buyers event","og_description":"With the world\u2019s eyes on the Western Cape the Made in the Cape event again proved why it is a powerhouse of global trade connection and opportunity.","og_url":"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/","og_site_name":"People's Post","article_publisher":"https:\/\/www.facebook.com\/PeoplesPostNewsPaper","article_published_time":"2026-03-04T14:26:45+00:00","article_modified_time":"2026-03-04T14:26:49+00:00","og_image":[{"width":2560,"height":1707,"url":"https:\/\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/03\/ZkbWesgro-2.jpg","type":"image\/jpeg"}],"author":"Kaylynne Bantom","twitter_card":"summary_large_image","twitter_creator":"@thepeoplespost","twitter_site":"@thepeoplespost","twitter_misc":{"Written by":"Kaylynne Bantom","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/#article","isPartOf":{"@id":"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/"},"author":{"name":"Kaylynne Bantom","@id":"https:\/\/novanews.co.za\/peoplespost\/#\/schema\/person\/3f9010b87b86f037ed141e25317f532a"},"headline":"Western Cape showcases export power at global buyers event","datePublished":"2026-03-04T14:26:45+00:00","dateModified":"2026-03-04T14:26:49+00:00","mainEntityOfPage":{"@id":"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/"},"wordCount":569,"commentCount":0,"publisher":{"@id":"https:\/\/novanews.co.za\/peoplespost\/#organization"},"image":{"@id":"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/#primaryimage"},"thumbnailUrl":"https:\/\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/03\/ZkbWesgro-2.jpg","keywords":["Local Stories","Top"],"articleSection":["Business","News"],"inLanguage":"en-ZA","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/#respond"]}],"copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/novanews.co.za\/peoplespost\/#organization"}},{"@type":"WebPage","@id":"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/","url":"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/","name":"Western Cape showcases export power at global buyers event | People's Post","isPartOf":{"@id":"https:\/\/novanews.co.za\/peoplespost\/#website"},"primaryImageOfPage":{"@id":"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/#primaryimage"},"image":{"@id":"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/#primaryimage"},"thumbnailUrl":"https:\/\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/03\/ZkbWesgro-2.jpg","datePublished":"2026-03-04T14:26:45+00:00","dateModified":"2026-03-04T14:26:49+00:00","breadcrumb":{"@id":"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/#breadcrumb"},"inLanguage":"en-ZA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/"]}]},{"@type":"ImageObject","inLanguage":"en-ZA","@id":"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/#primaryimage","url":"https:\/\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/03\/ZkbWesgro-2.jpg","contentUrl":"https:\/\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/03\/ZkbWesgro-2.jpg","width":2560,"height":1707,"caption":"Ivan Meyer, Western Cape Minister of Agriculture, Economic Development and Tourism, made a keynote address. Photo: Kaylynne Bantom"},{"@type":"BreadcrumbList","@id":"https:\/\/novanews.co.za\/peoplespost\/western-cape-showcases-export-power-at-global-buyers-event\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/novanews.co.za\/peoplespost\/"},{"@type":"ListItem","position":2,"name":"News","item":"https:\/\/novanews.co.za\/peoplespost\/news\/"},{"@type":"ListItem","position":3,"name":"Western Cape showcases export power at global buyers event"}]},{"@type":"WebSite","@id":"https:\/\/novanews.co.za\/peoplespost\/#website","url":"https:\/\/novanews.co.za\/peoplespost\/","name":"People's Post","description":"To Inform, Engage and Empower Local Communities","publisher":{"@id":"https:\/\/novanews.co.za\/peoplespost\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/novanews.co.za\/peoplespost\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-ZA"},{"@type":"Organization","@id":"https:\/\/novanews.co.za\/peoplespost\/#organization","name":"Peoples Post","url":"https:\/\/novanews.co.za\/peoplespost\/","logo":{"@type":"ImageObject","inLanguage":"en-ZA","@id":"https:\/\/novanews.co.za\/peoplespost\/#\/schema\/logo\/image\/","url":"https:\/\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2025\/03\/peoples-post-site-icon.png","contentUrl":"https:\/\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2025\/03\/peoples-post-site-icon.png","width":512,"height":512,"caption":"Peoples Post"},"image":{"@id":"https:\/\/novanews.co.za\/peoplespost\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/PeoplesPostNewsPaper","https:\/\/x.com\/thepeoplespost","https:\/\/www.instagram.com\/peoplespostnewspaper\/","https:\/\/www.youtube.com\/@peoplespostnewsCPT"]},{"@type":"Person","@id":"https:\/\/novanews.co.za\/peoplespost\/#\/schema\/person\/3f9010b87b86f037ed141e25317f532a","name":"Kaylynne Bantom","image":{"@type":"ImageObject","inLanguage":"en-ZA","@id":"https:\/\/secure.gravatar.com\/avatar\/766d03fb84279b7bef6ef8a64e66d17497687acb6c9ddd2476609bf83c1ca871?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/766d03fb84279b7bef6ef8a64e66d17497687acb6c9ddd2476609bf83c1ca871?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/766d03fb84279b7bef6ef8a64e66d17497687acb6c9ddd2476609bf83c1ca871?s=96&d=mm&r=g","caption":"Kaylynne Bantom"},"url":"https:\/\/novanews.co.za\/peoplespost\/author\/kaylynne-bantom\/"}]}},"jetpack_featured_media_url":"https:\/\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/03\/ZkbWesgro-2.jpg","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":303412,"url":"https:\/\/novanews.co.za\/peoplespost\/top-innovators-honoured-at-western-cape-economy-innovation-awards\/","url_meta":{"origin":298458,"position":0},"title":"Top innovators honoured at Western Cape Economy Innovation Awards","author":"Kaylynne Bantom","date":"2 June 2026","format":false,"excerpt":"The Western Cape Economy Innovation Awards honoured businesses, organisations and government initiatives for driving innovation.","rel":"","context":"In "News"","block_context":{"text":"News","link":"https:\/\/novanews.co.za\/peoplespost\/news\/"},"img":{"alt_text":"Chambers wards","src":"https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/06\/JkbAwards-1.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/06\/JkbAwards-1.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/06\/JkbAwards-1.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/06\/JkbAwards-1.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/06\/JkbAwards-1.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/06\/JkbAwards-1.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":303532,"url":"https:\/\/novanews.co.za\/peoplespost\/worlds-top-hockey-nations-head-to-cape-town-for-fih-nations-cup\/","url_meta":{"origin":298458,"position":1},"title":"World\u2019s top hockey nations head to Cape Town for FIH Nations Cup","author":"People's Post","date":"4 June 2026","format":false,"excerpt":"Cape Town will host the 2025\u201326 FIH Hockey Men\u2019s Nations Cup in June 2026, welcoming nine top international teams to South Africa.","rel":"","context":"In "News"","block_context":{"text":"News","link":"https:\/\/novanews.co.za\/peoplespost\/news\/"},"img":{"alt_text":"Hockey Men\u2019s Nations Cup","src":"https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/06\/Sport.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/06\/Sport.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/06\/Sport.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/06\/Sport.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/06\/Sport.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2026\/06\/Sport.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":300494,"url":"https:\/\/novanews.co.za\/peoplespost\/iec-wc-launches-schools-democracy-week-to-boost-youth-voting-awareness\/","url_meta":{"origin":298458,"position":2},"title":"IEC WC launches Schools Democracy Week to boost youth voting awareness","author":"People's Post","date":"13 April 2026","format":false,"excerpt":"The programme is aimed at promoting democratic values and active citizenship among learners ahead of this year\u2019s Local Government Elections.","rel":"","context":"In "News"","block_context":{"text":"News","link":"https:\/\/novanews.co.za\/peoplespost\/news\/"},"img":{"alt_text":"IEC Western Cape","src":"https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2025\/03\/b8e94b65ce1047b2ada1706ac6f38116.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2025\/03\/b8e94b65ce1047b2ada1706ac6f38116.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2025\/03\/b8e94b65ce1047b2ada1706ac6f38116.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2025\/03\/b8e94b65ce1047b2ada1706ac6f38116.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2025\/03\/b8e94b65ce1047b2ada1706ac6f38116.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/novanews.co.za\/peoplespost\/wp-content\/uploads\/2025\/03\/b8e94b65ce1047b2ada1706ac6f38116.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]}],"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"People's Post","distributor_original_site_url":"https:\/\/novanews.co.za\/peoplespost","push-errors":false,"_links":{"self":[{"href":"https:\/\/novanews.co.za\/peoplespost\/wp-json\/wp\/v2\/posts\/298458","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/novanews.co.za\/peoplespost\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/novanews.co.za\/peoplespost\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/novanews.co.za\/peoplespost\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/novanews.co.za\/peoplespost\/wp-json\/wp\/v2\/comments?post=298458"}],"version-history":[{"count":0,"href":"https:\/\/novanews.co.za\/peoplespost\/wp-json\/wp\/v2\/posts\/298458\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/novanews.co.za\/peoplespost\/wp-json\/wp\/v2\/media\/298459"}],"wp:attachment":[{"href":"https:\/\/novanews.co.za\/peoplespost\/wp-json\/wp\/v2\/media?parent=298458"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/novanews.co.za\/peoplespost\/wp-json\/wp\/v2\/categories?post=298458"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/novanews.co.za\/peoplespost\/wp-json\/wp\/v2\/tags?post=298458"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/novanews.co.za\/peoplespost\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=298458"},{"taxonomy":"publication","embeddable":true,"href":"https:\/\/novanews.co.za\/peoplespost\/wp-json\/wp\/v2\/publication?post=298458"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}