A Cape Town-based creative collective has been selected to represent South Africa at the Coast 2 Coast Music Conference and Competition in New York City and the team is racing to raise R150 000 to make the dream a reality.
MADCPTWORLD (Make A Difference Worldwide), co-founded by Luweeg and Scwizy, is a cultural movement redefining the intersection of music, community and youth empowerment.
Roots
The collective supports emerging artists through music, events, artist development and creative services, with members hailing from areas including Salt River, Hout Bay, Delft, Ravensmead, Worcester, Parkwood, Ottery, Elsies River, Lavist, Hanover Park and Bellville.
The group earned its place in the international competition by entering online and securing enough public votes to win the first round.
Four artists from the team will travel to represent the collective on the world stage, alongside viral dance sensation Pabie Dans, known for his explosive stage energy and movement storytelling.
The group said being selected was the greatest motivation and the best opportunity to show young people from struggling backgrounds that there is more to life than turning to gangs or drugs.
“Art can also be the outlet to help you build a career and a better environment and mostly be the door to create more opportunities so other artists and dancers can also get the opportunity,” they said.
The collective’s achievements include an Artes Award win in 2025 and nominations for Best Hip Hop Artist and Community Leader at the 2026 Star Struck Awards.
Through initiatives such as Youth Invasion, MADCPTWORLD actively mentors and uplifts young people from underserved communities, helping build confidence, discipline, creativity, and positive life direction.
World stage
The team has raised R20 000 through a pledge from a sponsor and has until December to reach its R150 000 target.
Funds will cover flights, accommodation, visas, competition registration, local transport, wardrobe, media production and promotional materials.
A BackaBuddy fundraising campaign has been launched to help reach the goal.
Luweeg said winning the competition would give the collective the opportunity to invest more in youth programmes, nurture more artists and elevate their platform to create paid opportunities for those struggling to break through.
“We want to share our experience with our people so we can motivate, teach and encourage the next young star,” they said.
The collective is appealing to newspapers, radio stations and media outlets to help create awareness and spread the word.
Donations can be made through the BackaBuddy fundraising campaign.
For more information, contact Luweeg on 061 251 2104 or email madcptworld@gmail.com.
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