A new civilian-led movement, TidyNMB, aims to transform Nelson Mandela Bay into South Africa’s tidiest metropolitan area by 2028.<\/p>\n\n\n\n
This ambitious initiative brings together residents, businesses, the Nelson Mandela Bay Municipality, law enforcement, the business chamber, ward councilors, the traffic department, churches, schools, and community organizations in a collaborative effort to tackle cleanliness across the region. \n<\/p>\n\n\n\n
At its core, TidyNMB believes that unity and love are essential to achieving its goals.\n<\/p>\n\n\n\n
The movement is spearheading a citywide competition to identify and reward the Bay’s tidiest neighborhood and ward, with winners receiving public recognition and prizes. \n<\/p>\n\n\n\n
According to Dr. Johann Malherbe, founder of TidyNMB, “This is about creating a culture of pride and ownership in our communities. By working together, we can make Nelson Mandela Bay a model of cleanliness for other South African metros to follow.”\n<\/p>\n\n\n\n
TidyNMB has already secured significant partnerships, including Grey High School, which will host the movement’s Metro Awards ceremony. Notably, 60% of ticket sales from Grey’s upcoming music concert in August will support the movement’s activities. \n<\/p>\n\n\n\n
The mayor and several ward councilors are expected to attend the ceremony.\n<\/p>\n\n\n\n
The initiative not only focuses on cleanliness but also creates meaningful employment opportunities. \n<\/p>\n\n\n\n
Workers from the Missionvale Care Centre, certified as job market ready, form the backbone of the on-the-ground cleaning efforts.\n<\/p>\n\n\n\n
Matt Hogarty, founder of LoveCities, who was recently invited to share his expertise, expressed optimism about the initiative and similar initiatives, like LoveNelsonMandelaBay and other, throughout the Eastern Cape. \n<\/p>\n\n\n\n
“Great partnerships are the key to changing the world. We’re better together. Complaining won’t help\u2014do what you can in your little corner, with what you have.” \n<\/p>\n\n\n\n
He also stressed the importance of creating narratives of change and making places beautiful, saying, “People are attracted to beauty. Your words create your world.”<\/p>\n","protected":false},"excerpt":{"rendered":"
TidyNMB is a new movement aiming to make Nelson Mandela Bay South Africa’s tidiest area by 2028 through community collaboration, competitions, and job 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