Each day until June 30, NESTLÉ BAR ONE #needenergy – Light up the library initiative, will keep the lights on through generator power in four libraries across South Africa to ensure that the communities – and students relying on these libraries continue to get the full services that the libraries offer.
These libraries have been selected based on the most urgent needs; Winterveld Library in Tshwane has been without power since 2019, the Randburg Library in Johannesburg uses portable lights during loadshedding, and Beacon Bay Library in East London and Musgrave Library in Durban issue books manually during loadshedding.
Each library is forced to capture relevant information manually which poses a significant risk to the facility’s administrative maintenance. These are just a few examples of the issues faced by these facilities, resulting in a backlog of activities that need to be carried out to assist those needing the library.
Retweet and share 1 million times = solar energy valued at R1 million
BAR ONE is asking South Africa to retweet and share #needenergy one million times and once the big goal is reached, BAR ONE will commit to installing solar energy into each of these libraries at a cost of R1 million. Each retweet and share is equivalent to #1Bar = R1. This will give the libraries reliable power into the foreseeable future.
Zumi Njongwe, Business Executive Officer for Confectionary at Nestlé East and Southern Africa (ESAR) said, “The NESTLÉ BAR ONE #needenergy – Light up the library initiative is about lighting lives by keeping the lights on. We understand the challenges posed by loadshedding for communities and especially the youth and how it affects their ability for them to perform at their optimum when it comes to their studies – especially at this time when they are preparing to write their mid-year exams. There are very few resources consistently available for learners during loadshedding and that is one of the direct reasons behind this campaign.’’
The campaign is supported by several leading youth voices that include DJ Sbu, Oskido, Sheldon Tatchell, Kovini Moodley, Mashudu Modau and leading Maskandi artist Khuzani Mpungose. From a creative perspective, creative expressionists such as, Gomora duo Lerato Mokoka and Sicelo Buthelezi, as well as Tik Tok stars Siphosethu Nkosi and Mess Jilla.
Njongwe said, “For more than 50 years, BAR ONE has been one of South Africa’s favorite snack, offering an energy boost to active movers and shakers as they meet their demanding schedules and find success. Now, we’re raising the bar even further.”
Help light up lives and give the libraries energy by visiting our Twitter page at https://twitter.com/BARONE_SA. Retweet the pinned post or just reshare and tweet #needsenergy. Follow Bar One on socials; Instagram: BARONE_SA, Twitter: @BarOne_SA and Facebook: BAR ONE.
ISSUED BY ORCHARD ON 25 ON BEHALF OF NESTLÉ EAST AND SOUTHERN AFRICA REGION
Bafethu, studying in the dark is not a vibe but you and BAR ONE can change that. Every time you share or retweet #NeedEnergy you add an extra bar of energy and help us fit a generator in Melville Library, Musgrave Library, Winterveld Library and Beacon Bay Library. pic.twitter.com/FonB32VkGt
— BAR•ONE (@BarOne_SA) May 29, 2023





