NETWERK24 en Die Burger Oos-Kaap <\/i>is finaliste vir die gesogte Global Media Awards van die International News Media Association (Inma) wat in Mei in New York toegeken word.<\/p>\n\n\n\n
In die kategorie vir die beste nuwe konsep of vernuwing om nuwe winsbronne te skep, is Netwerk24 benoem in die groep vir globale en nasionale handelsmerke.<\/p>\n\n\n\n
\n Die Burger Oos-Kaap<\/i> is \u2019n finalis in die kategorie vir beste nuwe drukmedia-produk in die groep vir streek- en plaaslike handelsname vir die Vrydag-uitgawe wat in Julie 2018 bekend gestel is.<\/p>\n\n\n\n
Beoordelaars van 15 lande het die 194 finaliste uit 664 inskrywings van oor die w\u00eareld heen gekies. Bekende finaliste sluit in die The New York Times<\/i>, The Wall Street Journal<\/b>, Bloomberg en Guardian News and Media in Brittanje.<\/p>\n\n\n\n
In sy INMA-kategorie ding Die Burger Oos-Kaap<\/i> mee met produkte van Diario Los Andes in Argentini\u00eb, die Hindustan Times Media in Indi\u00eb, Newsday Media Group in die VSA en Singapore Press Holdings in Singapoer.<\/p>\n\n\n\n
Toe daar verlede jaar besluit is om Die Burger Oos-Kaap<\/i> se frekwensie te verander sodat dit net op Vrydae in druk verskyn, aangevul deur aanlyn weergawes op Netwerk24 van Maandag tot Donderdag, is dit gedoen met die besef dat lesers nie ontneem mag word van gehaltejoernalistiek in hul hartstaal nie. <\/p>\n\n\n\n
Daarom is die Vrydag-uitgawe uitgebou tot \u2019n volwaardige naweekkoerant met \u2019n stewige nuwe bylae, Naweek. D\u00edt is gekoppel aan \u2019n waarde-aanbod op Netwerk24.<\/p>\n\n\n\n
Byna 90% van die oorspronklike koerantintekenare het besluit om die naweekkoerant te ontvang en rondom 40% het boonop die digitale opsie ook gekies. <\/p>\n\n\n\n
Dit kom neer op \u2019n suksesvolle aanlyn migrasie van \u2019n ouer gehoor, waarvan meer as 70% ouer as 65 jaar is. Die koerant het voorts 67% van sy advertensie-inkomste behou en verkope van die Vrydag-uitgawe het ook met 27% toegeneem.<\/p>\n\n\n\n
Willem Jordaan, redakteur van Die Burger<\/i> het ges\u00ea di\u00e9 pluimpie herinner hom aan twee dinge. \u201cEerstens het ons in ons vreugde oor di\u00e9 saak nie vergeet van die ontwrigting en verlies wat met die frekwensieverandering gepaardgaan nie. <\/p>\n\n\n\n
\u201cDie belewenis van pyn en verlies wou ons nie probeer wegpraat of wegredeneer nie \u2013 dit sou disrespekvol wees teenoor lesers van wie ons dekades se steun geniet.<\/p>\n\n\n\n
\u201cWat ons wel kon doen, was om te belowe om ons energie te stort in ons nuwe, versterkte Vrydag-uitgawe en dat aanhangers van die papierproduk inderdaad die gehalte kry wat ons belowe het. Ook moes ons die oorbrugging na Netwerk24 so maklik as moontlik maak met \u2019n stewige waarde-aanbod.<\/span><\/p>\n\n\n\n \u201cTweedens: Dat Die Burger en Netwerk24 nou in die finale INMA-ronde met swaargewig internasionale publikasies meeding, s\u00ea ons is op die regte koers. <\/p>\n\n\n\n \u201cDankie dus aan elke leser en adverteerder wat ons ondersteun het. Bly asseblief by ons in ons strewe om \u2019n volhoubare toekoms vir gehaltejoernalistiek in Afrikaans te bou,\u201d het Jordaan ges\u00ea.<\/p>\n\n\n\n Netwerk24<\/p>\n\n\n\n Netwerk24 se benoeming as finalis spruit uit die digitale migrasie waarmee 11 Afrikaanse tydskrifte se inhoud agter die nuusblad se betaalmuur geplaas is. Sedert Januarie 2018 het Netwerk24 se getal aanlyn intekenare met 54% toegeneem tot meer as 45 000 tans.<\/p>\n\n\n\n Intekenare van die papieruitgawes van Beeld, Die Burger<\/i> en Volksblad<\/i> kry ook toegang tot Netwerk24 en 14 000 van hulle het hul toegang geaktiveer. Dit bring Netwerk24 se getal aktiewe intekenare op meer as 60 000 te staan.<\/p>\n\n\n\n \n Henri\u00ebtte Loubser, hoofredakteur van Netwerk24, s\u00ea: \u201c<\/span> NETWERK24 en Die Burger Oos-Kaap is finaliste vir die gesogte Global Media Awards van die International News Media Association (Inma) wat in Mei in New York toegeken 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\n Netwerk24 se heel belangrikste doelwit is om \u2019n digitale toekoms vir goeiegehalte-joernalistiek in Afrikaans te skep\u201d.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"